About

Who I am

I'm Wil, a product designer who excels at discovering customer outcomes and aligning them to business goals. From flow-breaking patterns to misaligned headers, I handle all sizes of user issues to ensure that customers can focus on their tasks, not add using the product as a task itself.

I've spent the last several years working in edtech, solving problems for administrators and educators who help shape the future of the nation. When I'm not working I spend time with my wife, Ellie, and my dog Bruno. I love music, history, video games, and other nerd stuff.

What I do

• Product & user experience design
• Customer discovery & interviews
• Usability testing & AI prototyping
• Product strategy & prioritization
• Hi-fi asset creation